SANFORD – As population growth and housing demand has been soaring in Central Florida the past year, Stirling International Real Estate’s Broker of Record Roger Soderstrom, Jr. has been bullish on investing in the historic City of Sanford.
The completion of major sales and leases since late last year shows the 31-year-old Orlando-based broker’s focus has been buying and selling both residential and commercial properties – especially unique and historic properties – in Central Florida’s oldest incorporated city.
As recently as May of this year, Soderstrom closed on three properties in the downtown commercial historic district for more than $750,000 and is investing $600,000 to bring them back to their historical condition.
Stubbs Architecture of DeLand was named to do the restoration and redesign of interiors with a more practical use of space. Properties at 310 and 315 South Magnolia, which were previously for office use, are both being developed as residential duplexes; 219 South Laurel is a single-family home being redeveloped to be sold. The duplexes will be held for investment. “New and refurbished upscale residences are needed for professionals moving into the area. Many seek a small town neighborhood setting like Sanford, which also provides easy access to conveniences, entertainment and employment centers,” Soderstrom said.
Soderstrom also paid $300,000+ for five lots zoned single-family in the historic district just south of downtown Sanford where many older homes are maintained with beautiful architectural detailing. Four lots located side-by-side on Locust and one on 10th Street were repositioned for sale to a custom homebuilder renowned for high-quality housing and easily follows the City’s strict design criteria to maintain the historic feel of the neighborhood.
Five lots were purchased for $275,000 in 2022 at Lexington Park office campus adjacent to HCA Lake Monroe Hospital and sold in 2023 to two developers for a total of $483,000. The custom office developers are designing a total of 17,800 square feet of medical /professional office spaces for lease and sale that will range from 3,000 to 7,200 square feet.
Additionally in Lexington Park, Soderstrom completed a long-term lease agreement this summer on a new 3,500+ square foot office building which will start construction as soon as the permitting process is complete.
While Soderstrom’s focus has been vacant lots and land as well as retail and office buildings mainly located east of U.S. 17-92 and South of SR 46, all areas and property sizes are always considered, he said.
“Investment demand remains high nationwide and we’re seeing more businesses and homebuyers who are seeing value and opportunities in Sanford, especially in the downtown area,” Soderstrom said. “The City’s economic development team and partnerships have been strong in their efforts to attract businesses, so there’s a need for more housing in Sanford especially closer to the work centers and vibrant downtown.
Soderstrom also is actively investing and developing in downtown Orlando this year. He recently completed major renovation of a townhome condo overlooking Lake Cherokee and is in the process of developing four residential infill lots next to Creative Village. Both of those projects are valued at more than $1 Million upon delivery.
Redevelopments are leading the way in downtown areas, especially at the historic lakefront city, Soderstrom says. “We see Sanford becoming the next Winter Garden, actually may even surpass it because of the easy access and close proximity to two international airports, Auto Train, SunRail and Highways 417 and Interstate 4 connecting Sanford statewide.”
For more information, media contacts:
Roger Soderstrom Jr., Stirling International Real Estate, 407-617-2830; firstname.lastname@example.org
Beth Payan, Larry Vershel Communications, 407-461-3781 email@example.com