Tampa residents can now experience a higher quality of self-care services
Tampa, Fla. — (May 23, 2023) MiniLuxe, a brand founded with a vision to radically change the nail care industry through a commitment to the highest quality self-care services, safer and more sustainable products, and cleaner studio environments and practices, has opened its newest studio in Tampa’s Water Street district. The opening represents MiniLuxe’s first studio in Florida and its 21st location nationwide.
“We’re thrilled to be opening our doors in Water Street and can’t wait to share our passion for empowerment and a new standard of clean nail care with the Tampa community,” says MiniLuxe CEO, Zoe Krislock. “Our goal is to provide a space where clients can indulge in some well-deserved self-care and mini moments that leave them feeling confident and beautiful.”
The brand is long-recognized for pioneering clean practices, adding surgical-grade autoclave cleaning tools in studios, and removing toxic polishes and acrylics. MiniLuxe’s 8-Free Pure Polish is notably free of 8 of the most common toxic ingredients in nail polish (DBP, toluene, formaldehyde, formaldehyde resin, camphor, xylene, ethyl tosylamide, and triphenyl phosphate (TPHP). They also created a luxury line of beauty products, including hand creams, scrubs, and cuticle oils which meets the highest standards for clean. MiniLuxe products and practices have been used in 3 million services and counting.
MiniLuxe’s dedication to going beyond what is standard extends to its commitment to empowering one of the largest workforces of women and immigrants by providing a path toward economic independence. Its team members receive ongoing skills training, fair wages, 401(k), and shared company ownership. With its Tampa location, MiniLuxe looks to grow its workforce of 500 team members nationwide, 96 percent of whom identify as BIPOC/female.
ABOUT MINILUXE
MiniLuxe was founded in 2008 with the purpose of making self-care an everyday luxury in a clean and conscious way. To date, more than 3 million services have been performed in 20 studio locations across the country. Beyond observing the highest industry and government standards for clean in its studios, MiniLuxe offers a proprietary line of non-toxic, vegan, cruelty- and gluten-free beauty products made in the USA, allowing for better-for-you MiniMoments of self-care at home just as easily as in studios.
MiniLuxe’s commitment to clean extends to its ethical business practices: The company actively promotes and encourages positive cultural change, especially among the industry’s 400,000 nail salon workers, many of whom are from diverse backgrounds. With a vision to radically transform its industry, MiniLuxe leads as an employer of choice by offering ongoing education, competitive salaries and benefits, equity in the company, and by building sustainable systems to positively impact our world. For more, visit @miniluxe or www.miniluxe.com.