SARASOTA, FL (May 5, 2022) – Beneva has hired Claire Augello as their new Marketing Coordinator, the
company announced today. Their previous marketing coordinator, Michelle Hauge, was recently promoted to
lead the customer service team.
“We’re very excited to have Claire on board,” says Sage Patel, Chief Operating Officer of Beneva. “Having
someone in-house to manage our social media accounts and support the relationship with our online marketin
team is so important for our business when 80% of our sales come through our website.”
Before joining Beneva, Augello worked for several years as a social media coordinator for various hospitality and retail businesses in her hometown of Buffalo, New York. She graduated with a Bachelor of Fine Arts in Photography from Buffalo State College and has multiple
certifications in online marketing. Augello started a freelance social media business during COVID, and most recently she worked in sales as an online marketing consultant for Angi Leads before moving to Sarasota in August.
“I have a huge passion for volunteer work, mostly in organizations that focus on domestic abuse and sexual assault,” shares Augello. “I’m looking forward to combining my background in photography and
experience in social media to help Beneva grow.”
“Having great photography is really important when you’re selling flowers online,” says David Shuel, President
and Chief Executive Officer of Beneva. “Our designers create amazing arrangements every day. Now we’re in
a better position to capture those images and share them online with Claire’s help.”
Beneva has been helping customers share their feelings and celebrate life’s milestones, big and small, since 1986.
In that time, the company has grown to include three full-fledged divisions: Beneva Flowers, Beneva Plantscapes, and Beneva Weddings & Events.
Beneva Flowers has been repeatedly voted “Best Florist in Sarasota” by publications like the Herald-Tribune,
SRQ Magazine, and Sarasota Magazine, thanks to their dedication to excellence and level of care given to
each order that has led to their reputation for providing unique, high-quality, one-of-a-kind floral arrangements
across Southwest Florida.
Beneva Plantscapes delivers, installs, and maintains trees, plants, living walls and holiday décor, on a rental or
purchase basis for both private residences and commercial spaces.
Beneva Weddings & Events offers custom design services for weddings, corporate, and other special events.
From one-of-a-kind wedding bouquets and out-of-this-world centerpieces to custom event rentals guests will
remember for a lifetime; Beneva’s designers will ensure each special day reflects the host and their vision.
For more information about the company and its three businesses please visit www.beneva.com