Is yours a small business or a start-up firm? In both situations, you would want your organization to expand and get known to your customers. That is not all. Gradually, you would like to make profits and also stand out amongst the other market players. While concentrating on your product, brand marketing, and business development is essential, you also need to pay attention to your website and focus on SEO. If you want a prominent digital footprint that will maximize your online prominence, you will have to make an effort to correct your SEO.
Simply put, SEO stands for search engine optimization, which ensures that your website is correctly optimized for internet searches. If you want to enhance your SEO initiatives, which includes everything from keyword research to content development, you need to get in touch with an SEO consultant. Today, you can browse online to find your SEO consultant in Atlanta. However, before you join hands with an expert SEO, you will have to make sure that you are making the correct choice. Here are a few questions to ask an SEO consultant before you make the final decision.
- How long have you been working as an SEO consultant?
There’s no denying of the fact that an SEO consultant gets only better with experience. It means that an SEO consultant with a year of experience and one with seven years of experience will have a difference in their approach and attitude to the work. The expert and an experienced SEO consultant will have a better understanding of the online world and the concerned industry vertical you belong to, which will help them develop a better strategy.
- What are the clients you have serviced?
You need to know the type of work an SEO consultant has done before you go on board with them. Hence, it makes sense that you ask them about the clients they have serviced. That way, you will get to know whether they can provide you with an intelligent SEO strategy for your business that doesn’t just look good but also works in your favor.
- Do they adhere to the webmaster guidelines of the search engine?
It is always essential to join hands with an SEO consultant who adheres to the webmaster’s best practices published by Google. And this usually limits the 12 common SEO tricks, including generating spammy content automatically and adding meaningless hidden links and texts. Also, when a person doesn’t follow these guidelines, the website can be relegated to a meager search outcome regarding the SEO ranks. At its worst, Google can ban the website from the search engine.
Last but not least, as you ask an SEO consultant these questions, you should also check their customer’s reviews and testimonials. That will enable you to have a good idea about the quality of work they do and whether or not the clients are happy and content with it. Most SEO consultants will have mixed reviews, but it is wise to connect with an SEO consultant with more positive reviews.