Engaging Mid-Level Donors to Achieve Long-Term
SARASOTA, Fla. – Feb. 24, 2022 – The Southwest Florida Chapter of the Association of Fundraising Professionals (AFP-SWFL) presents Engaging Mid-Level Donors to Achieve Long-Term Support on March 8, 2022 virtually, meeting opens online at 11:45 a.m., program begins at noon.
Fundraisers already understand the significance of establishing or strengthening a mid-level donor program. Mid-level giving has a unique position in fundraising because it is significantly different from both major gifts and annual giving. These donors represent a section of your community ready to take on a more meaningful commitment to your organization. The increase focus on mid-level giving is due to its ability to maximize donor commitment and develops an authentic and special donor experience. Providing the right level of attention and engagement will allow your organization to develop and maintain mid-level donor commitment.
Andre Dowell, Associate Director of Development for the Carl H. Lindner College of Business at the University of Cincinnati Foundation, will present an immersive presentation on what your organization can do to make the most out of your midlevel donor program and learn why investing in a thoughtful and engaging strategy, will generate long-term support for your organization’s efforts.
This program is for all fundraisers, executives and board of directors. RSVP by March 4, 2022 at https://www.eventbrite.com/e/engaging-mid-level-donors-to-achieve-long-term-support-tickets-267120684157. AFP Young Professional members and non-members (under 30 years) are free virtually. Visit https://community.afpnet.org/afpflsouthwestchapter for more information about AFP Southwest Florida Chapter.
About AFP Southwest Florida: AFP is an individual membership association advancing philanthropy through education, training and advocacy based on research, a code of ethical principles and standards of professional practice. Southwest Florida Chapter is recognized as a Ten Star Chapter because of its stellar programming offered in the Sarasota/Manatee region.