If you’ve chosen WordPress for your new business website, then you’re a genius. Not only is WordPress backed by a large community with seemingly endless resources for customizing your WordPress site, but it’s also open-source and free.
But once you start looking for the best Miami web design WordPress theme for your new business, you’ll find that popularity comes at a price. There are thousands upon thousands of themes to choose from.
Niche themes, do-it-all themes, free themes, premium themes, and more! It is a paradox of choice, and it can be overwhelming. There are so many great themes that most beginners will be overloaded with when choosing one.
We know it can be exhausting, so we compiled a few tips to make choosing a WordPress theme less intimidating.
Consider Your Business’s Needs
It’s tempting to rush in, find the first theme that looks good, and end the day. However, if you decide on a theme that doesn’t align with your business goals, trying to adapt the theme can be a costly headache.
Before deciding on a WordPress theme for your business, it is an excellent idea to consider your business’s needs. Here are a few things to think about:
- What are your business goals, and how well does the theme fit?
- What is your brand, and how is it represented on the theme?
- Who is your competition, and how will this theme help you destroy them? (Yes!)
Rather than adapting your business to the “most popular” theme, it is necessary to know your business’s needs first. Doing so will help you choose the WordPress theme that suits your business. It won’t speed up your search, but it will make it more successful in the long run.
Narrow Down by Features
Each theme has a unique design and feature that set it apart from other WordPress themes. You can start your search for a suitable WordPress theme based on your needs.
For example, if you want to build an online store, you can search for themes compatible with e-commerce.
To narrow your search, here are some of the main features to look for in a WordPress theme:
- Page Builder Support: You must choose a theme that supports drag and drop page builder plugins. A page builder allows you to fully customize the design of your website without writing or editing any code.
- SEO optimization: Many WordPress themes have built-in SEO optimization. These themes will help your website rank in search engines so you can get more traffic and leads.
- Responsive Design: You must choose a fully responsive design. A responsive website looks great on all devices with various screen sizes.
Knowing the key features you need for your business website will help you narrow down which themes are the most applicable.
Find Inspiration
A great way to find the perfect WordPress theme is to Google it. For example, “simple WordPress themes for e-commerce stores” or “simple business themes.”
Take a look at the Google images and see what the theme looks like. Find a theme with a design that suits you and your preferences. If that doesn’t work, try browsing the internet and checking what theme a website you like is using.
It’s easy to see what theme someone else is using. To do this, right-click when on the site, select “view page source code,” search for (cmd + F) “topic.” You will find a link or word that should include the name of the topic when you do. Please do note that this is only relevant for WordPress sites.
However, some websites have custom themes that you may not be able to use yourself. In many cases, you will find that the websites use a free WordPress theme or a premium theme.
You can then find out the name of the theme and download or buy it yourself.
Check the Themes Marketplace
Another great way to look for themes for your new business is by checking the WordPress themes marketplace. Online themes marketplaces are popular because they make it simple for consumers to look for the best themes for their websites.
Here are four marketplaces we recommend that you should try to find the best theme for your new business’s website:
- WordPress.org
WordPress.org is the best theme market to start your search. With thousands of parts, it has the most extensive collection of free WordPress themes on the market.
One great benefit of choosing a theme from WordPress.org is that they are accepted after a rigorous review process. This means that these themes strictly follow the WordPress theme directory guidelines and best practices.
Many of these free themes lack the features you would see in premium themes. However, if you’re starting in Miami web design and don’t need too many features, you’ll find some incredible themes there.
- Astra
Technically, Astra is a theme, not a theme market. However, it comes with dozens of pre-built starter templates so you can get started quickly. This feature will able you to create hundreds of different unique layouts with a single theme.
That’s a huge reason why it’s the most popular WordPress theme out there.
Astra is a highly customizable WordPress theme that allows you to create any website in minutes. Additionally, each theme template is designed and coded to be lightweight and super fast.
For even more customization, Astra is fully compatible with drag-and-drop page builders like SeedProd and Beaver Builder. You can see how the Astra theme carries itself when compared to another this personal finance blog. You have the option to use your favorite page builder to customize colors, fonts, background, and more without editing any code.
Astra can also be seamlessly integrated into WooCommerce. It offers built-in e-commerce store templates that you can use to set up your online store.
- Elegant Themes Divi
One of the oldest and most famous WordPress theme stores available is Elegant Themes Divi. Like Astra, it has hundreds of WordPress theme templates for all types of websites.
With Divi, you’re sure to get quality coded themes optimized for speed, performance, and compatibility with a wide variety of WordPress plugins and tools.
The ultimate Divi page builder is perfect for customizing any theme template. It comes with many built-in elements and modules to make design changes and quickly get your website up and running.
Perhaps the best thing about Elegant Themes is the pricing model. For $ 89, you get one year of access to all their products with support and updates. And for $ 249, you can get a lifetime license.
Both licenses allow you to use all of your products on an unlimited number of websites.
- StudioPress
StudioPress is one of the most recognized names in the WordPress theme industry. They are the makers of the Genesis theme framework, which provides a solid foundation for developing high-quality WordPress themes.
Unlike many other premium theme vendors, StudioPress themes have more specific features that you need and use on your websites. Setting up a StudioPress theme is usually much more straightforward than many other premium themes.
Your pricing plans include a one-time fee for unlimited updates and support. You can purchase a single theme or your membership plan, which gives you access to all of your themes, as well as all third-party themes.
Conclusion
Checking all of these boxes may seem ambitious even if it doesn’t go with your business budget, but the truth is that they are interrelated, and they all come back to one point: themes need to be created with quality in mind.
One of the best things you can do when choosing a theme is to learn more about the person or company that created it. Their themes will undoubtedly be of higher quality than developers who don’t.
Of course, no theme is perfect, and you almost always have to compromise. Hopefully, you are now better informed to avoid the nasty themes and choose one that is fast, well coded, SEO friendly, and has all the features you need.