Sarasota, Florida April 16, 2021
Have you ever felt like an ostrich with its head in the sand? When it comes to finances, that’s how many people tend to feel—often times uninterested and overwhelmed. And when major life events, such as going through divorce, losing a loved one, or transitioning from business owner to retiree, meet emotional overload it can be disruptive. However, it is these major events that call for contemplation and a revised financial plan; whether we like it or not. It’s these transitional moments when we have the opportunity to make critical decisions that will impact our lives. That means “squeezing the juice!”
In her first book, “Squeeze the Juice: Live With Purpose, then Leave a Legacy,” Jennifer Lee AWMA®,
AIF® provides her readers with an anecdotal, approachable, and thought-provoking look into tackling life
and financial preparedness with ease—ditching the stuffiness, boring lectures, and textbook to-do’s of
what many of us think of when it comes to “financial planning.” Through her fresh and engaging
rhetoric, Jennifer empowers and educates the non-moneyed party about getting through tough financial
situations and communicating values to the most important people in your life. This book is not meant
to be a lesson, but a story. Her narrative pulls readers in, taking them in as her own family (much like her
current clients can relate to), guiding, empowering, and exposing them to a new way of thinking about
their life and legacy—now more so than ever.
“I am super excited about sharing ‘Squeeze the Juice’ as it feels like just what we need. A reboot,
reassessment, and mindful restart with perspective. We would be remiss if we did not reflect on our
lives, relationships, businesses, values, and general mindset to consider the impact of year 2020. Life has
forced many of us to all take a pause, look around, and consider what is important. It is my hope that
‘Squeeze the Juice’ can assist in the realignment of your financial and family life.”
What is at the core of this book is the heartwarming and necessary “love letter.” Created by Jennifer,
the concept of one’s love letter is to communicate to family and friends your values, wishes, and
intentions for your life. After being diagnosed with cancer, Jennifer’s father adopted the love letter idea
and was able to verbally share his thoughts to the family. Jennifer concludes her book with her
descriptive and constructive personal love letter; sharing intimate facts to drive home and wake readers
up to the importance of articulating your desires to the most important people in your life.
Jennifer Lee is the founder of Modern-Wealth (https://www.modern-wealth.com/) and has been in the
financial services industry for 26 years; 44 years if you count going to the office with her father as a
child. She has a relationship with money that is familiar, and she loves engaging people on the subject.
Aside from travel, cooking, and hanging out with her family, she is most happy working. She is
passionate about educating her clients, the divorcee wanting to get her future lined up, a business client
desiring to expand or sell his operation, or a couple wanting to make sure they have provided for their
kids and grandkids, about the nuances of planning for their financial future; hoping to change their
perspective of the process. For her, it is fulfilling, and fun.
“Squeeze the Juice: Live With Purpose, then Leave a Legacy”” is available for purchase on Amazon.com as well as the book’s website: SqueezetheJuiceBook.com. For interviews, please contact Barrie Cohen at booking@squeezethejuicebook.com.