VIP PRO BEAUTY LAUNCHES HAIR CARE LINE THAT EMPOWERS
[October 1, 2020 – TAMPA, FL] – After thirty years in the beauty industry, professional hair stylist Angela DiLeone took her passion to the next level and created VIP PRO BEAUTY – a hair care line that promotes healthy and vibrant hair. Rooted in the belief that everyone deserves to look and feel amazing, VIP PRO BEAUTY caters to every hair type and texture while also delivering powerful affirmations to its clients.
“I searched for years to find a universal product line that was perfect for everyone,” says Angela DiLeone, owner of VIP PRO BEAUTY. “Nothing on the market held up to my standards. If it was perfect for dry hair, it had terrible effects for oily hair. After years of catering to my clients’ individual hair care needs, it was a natural extension for me to create my own line that was all-inclusive.”
The new product line offers clients a wide range of hair care products for every hair type, texture, color and style. The products are packed with key ingredients, including three times the amount of biotin and botanical extracts as other hair care products. They are also free of sulfates and parabens, cruelty free, and vegan.
“Each one of my clients is unique, but everyone has the same needs for healthy and vibrant hair,” says DiLeone. “It’s no secret that hair needs biotin, keratin, and botanicals to create moisture and vibrancy, without weighing it down. Most importantly, everyone deserves to enjoy quality professional products without having to pay a visit to the hair salon.”
VIP PRO BEAUTY also added a unique feature to their product line, through affirmations. Each product includes a powerful affirmation that sparks confidence for the user.
– more –
“Everyone should start their day with an affirmation,” says DiLeone. “I always say that I’m in the business of making people feel great. But, confidence comes from not only looking great on the outside, but feeling great on the inside too. I wanted a way to spread positivity to my clients, even when they are not in my chair.”
VIP PRO BEAUTY’s product line currently includes:
• I AM HEALTHY Strengthening Shampoo
• I AM HEALTHY Strengthening Conditioner
• I AM VIVACIOUS Strengthening Serum
• I AM BOLD Curl Cream
• I AM RENEWED Dry Shampoo
• I AM STRONG 3-in-1 Hairspray
• I AM SLEEK Flat Iron Mist
Shop the collection online at www.vipprobeauty.com.
About VIP PRO BEAUTY
Founded in 2020, VIP PRO BEAUTY is a professional hair care line that promotes healthy and vibrant hair. Created by a professional hair stylist with over thirty years of experience, VIP PRO BEAUTY offers a universal product line that is perfect for every hair type and texture. View the collection and learn more at www.vipprobeauty.com