The firm earned the award for the redesign of the Economic Development Corporation of Sarasota County website. The previous website was out of date and difficult to navigate, prompting a complete redesign with fresh creative and content by the ten-person team.
“The EDC website redesign was a collaboration between our team, the EDC staff and our development partners,” said Juliette Reynolds, VP of Digital Strategy at On Ideas. “Each team member went above and beyond to create a visually appealing, useful resource for CEOs looking to relocate their companies to Sarasota and for local business leaders looking to grow their companies here.”
The website was scored in categories for design, innovation, content, technology, interactivity, copywriting and ease of use, scoring above the industry average in each category.
“The website represents the single most important marketing/communication tool of the EDC,” said Destin Wells, VP of Business Development at the EDC of Sarasota County. “The storytelling and visuals demonstrate that Sarasota County is a premier business destination, and none of it would be possible without the dedication, hard work, and collaboration led by the incredible team at On Ideas.”
The WebAwards consists of 96 industry categories with each website competing with others in the same category. If an entry receives a score of 60 or greater out of a possible 70 points granted by the judges, the entry receives the Outstanding Website award, the recognition presented to On Ideas.
View the EDC of Sarasota County website at https://www.edcsarasotacounty.com/.
About On Ideas
On Ideas is a creative marketing firm specializing in brand reinvention, bringing customer experience and brand strategies together. Headquartered in Jacksonville, FL with offices in Sarasota, FL and Charleston, SC, the agency combines eight disciplines that are essential today: Insights and analytics, advertising and media, brand strategy, customer experience, public and media relations, creative content production, social and digital engagement and websites and digital experience. We help brands become the best versions of themselves.