Palm Harbor, FL—More baby boomers and older generation X professionals are feeling intimidated and like they are falling behind in the ever changing new wave of media (podcasts, videos, social media, etc.). For those in entrepreneurial roles, or those who want to leave a legacy by writing a book, or supplement their retirement income, the goal to get your message heard in the marketplace, can be a seemingly overwhelming task. But next month’s “Cultivate Your Voice” event—an event teaching entrepreneurs, future business owners, speakers, and aspiring authors—is hoping to change that.
According to an article by Small Biz Trends, baby boomers (50-65) spend on average, 27 hours per week online and generation x’s (36-49), have a strong presence online, but many do not have active accounts, furthering the need for practical training and support to help navigate their way through social media. https://smallbiztrends.com/2017/03/social-media-usage-by-age.html
Mona Giordano, Social Media 101 Coach, Author, & Inspirational Speaker at “Cultivate Your Voice, said “I buried my head in the sand refusing to embrace this new-fangled advertising strategy.” Mona recalls, “It was a huge mistake and then I came to the realization that I would have to bite the bullet and learn social media and digital marketing to stay in business. Then a strange thing happened, other “seasoned professionals” started reaching out to me to teach them, so I did.”
Hearing similar struggles like this, as well as Colleen’s personal experience, inspired her to start hosting events in the Tampa Bay area to encourage new business owners of all ages to come and learn the tools needed to start and continue to grow their businesses. “It’s important that business owners, authors, speakers, solopreneurs, and sales associates stay up to date on the latest marketing trends if they would like their business/brand/book and voice to be heard and heard of,” declared Colleen.
A few of the “Cultivate Your Voice” speakers who will focus on other ways to get your voice heard include Josh Talkington, co-founder of Stride Media Group & Chris Krimitsos, podcast expert and founder of Tampa Bay Business Owners & Podfest Multimedia Expo. Guests will enjoy learning DIY tips for PR, social media secrets, podcasting, publishing, & other technology tips to get heard in this digital age.
Technological advances are not slowing down any time soon. With the threats of social security running out, many baby boomers and generation x’s are looking to start their own businesses or do part-time freelance “gig” side work later into retirement. In fact, with these two generations making up almost half of the freelance groups combined, training is more necessary now than ever. https://www.ceotodaymagazine.com/2018/07/the-rise-of-the-freelancer/
“Cultivate Your Voice” will be held on Friday, August 2nd from 9:30 am to 6:30 pm at Innisbrook Golf Resort in Palm Harbor, FL. To register and view the full list of speakers, visit www.CultivateYourVoice.com. Contact Colleen with questions or group discounts at (813)498-9556
Contact: Colleen Kavanaugh, (813)498-9556, Email: YourGigGirl@gmail.com
Colleen Kavanaugh, Your Gig Girl, is an Emcee & Speaker/Trainer. Colleen has worked a variety of events and “Gigs” ranging from 20 to over 1000 attendees in different industries such as Entertainment, Experiential Marketing, and Business Meetings & Conferences. She has worked as an Emcee, Event Coordinator, & Event Staff for numerous Personal & Professional development conferences as well as planned/hosted her own workshops and conferences. She has learned how to cultivate her voice of influence on stage as Sports Host for ESPN Wide World of Sports, Game Show Host for Nickelodeon Suites, & Assistant Cruise Director, just to name a few. Colleen has a passion for education, teaching/training, especially in the topics of mindset, stage presence, event planning and enjoys helping others realize their greatest potential! She is the author of 2 Personal Development Training Audio Programs, “Your Voice of Influence, 5 Essential Tactics to Persuade your Listener” and “The Power of 40, the 40 minutes a Day, 40 Day Challenge.” You can connect with her as “YourGigGirl” on Social Media.
Press Release written by Melonie A. Benjamins, Writer, Blogger