(West Florida) The long lazy days of summer have been busy ones at Advice Solutions. The Lakewood Ranch advertising agency was pleased to welcome two new clients in recent weeks: Fergeson Skipper P.A., a Sarasota law firm specializing in wills, trusts and estate planning, and Syntec Industries, a leading manufacturer of marine products in north Georgia. Both signed on with the agency for creative services, brand marketing and press relations. The Advice team has been especially busy helping Syntec prepare for its role in the annual IBEX trade show, to be held in Tampa in October.
In addition to attracting new clients, Advice has been turning out winning strategies for existing ones. The agency managed a new direct mail campaign for Morton’s Gourmet Market that realized an 8% return rate so far. The campaign included a 20% off coupon that was targeted to specific zip codes over a four-month window. The results exceeded client expectations and significantly outpaced industry standards that estimate an average direct mail response rate of just 3.7% and an average ROI of 15-17%., according to the US Direct Marketing Association.
Advice is an advertising agency with a list of clients that represent the top businesses on a national, regional and local basis and is proud to say that the team has experience working in practically every category.
Advice founder and owner Linda Gross is a board member of Designing Women Boutique, a non-profit consignment shop in Sarasota that raises funds for local arts and human services organizations. The agency provides marketing support and consulting to DWB on a pro bono basis and has been deeply involved in the launch of their new GroundWorks initiative that allows some of the area’s most established non-profits to consign donated items to support scholarships, mentoring and career training. As a member of the GroundWorks steering committee, Ms. Gross has helped develop and promote the program and is currently in the process of planning an extravagant Upscale Sidewalk Sale fundraiser early next year.
For more information about Advice Inc., visit advice-inc.com or call 941-907-9507.
About Advice Solutions
Based in Lakewood Ranch, Advice Solutions is a full-service advertising agency that provides marketing and advertising strategies, press relations, business solutions, event planning, community promotions and public relations. The award-winning agency was founded in 1998 by owner Linda Gross, whose résumé includes two decades of marketing experience and multiple national ad campaigns. Advice prides itself on the creativity of its team members, its timely response to client needs, and its ability to form successful and long-term collaborative relationship with clients large and small. In addition to its work with builders and developers, Advice provides service for clients of all categories, including legal, retail and non-profit.
