Cervecera de Puerto Rico’s flagship beer is available in over 100 establishments in Florida
Medalla Light, Puerto Rico’s top-selling light beer brand, has arrived to Florida for the delight of a thriving Puerto Rican community here, while eager to make new fans among beer lovers from all backgrounds.
Award-winning Cervecera de Puerto Rico, which has crafted Medalla Light for 80 years, teamed up with Orlando-based Titan Products of Puerto Rico for wide distribution of the product in throughout the state. Titan’s portfolio has more than 100 Puerto Rican brands, including Empanadillas Titan, La Aguadillana, Sofrito Montero, Marvel, Serranito, Indulac and Lotus juices.
“This is something many Puerto Ricans in the diaspora have been yearning for,” said Grace Marie Valdés, president of Cervecera de Puerto Rico. “For them, Medalla is more than just a beer, it is a flavorful connection to their beloved island that brings back memories of beach outings with family and friends. It is an honor to bring directly to them the brewing tradition my family began eight decades ago.”
Medalla Light is available at Sedano’s, Winn-Dixie, Walmart, Sam’s Club and Bravo Supermarkets across Florida.
It can also be found at the following establishments:
· Kissimmee: Miguelo’s Café, Cilantrillo Restaurant and La Placita Latina Supermarket
· Orlando: Pal Campo Restaurant
· Miami: Suveniles de Puerto Rico
· Jacksonville: El Coquí Lechonera
“Medalla Light is an emblematic Puerto Rican product,” said Rafael Juliá, Titan Products of Puerto Rico’s director of sales and marketing. “It is probably the one Puerto Rican product that boricuas in Florida have missed and yearned for the most. It is an honor and a great achievement to incorporate it to our expansive portfolio of Puerto Rican flavors’ ambassadors.”
Jorge Bracero, Cervercera de Puerto Rico’s chief marketing officer, said the company has gone through great lengths to make sure flavor, freshness and quality remain intact in the importation process. “This is the same Medalla Light we enjoy in the island,” Bracero said. “Same taste, same refreshing qualities. We are also making it affordable to all, so that our customers can buy it in Florida for a price similar to what they pay for it in Puerto Rico rather than paying imported beer prices.”
Bracero added that Medalla Light paves the way for the exportation of other beer brands Cervecera de Puerto Rico makes. “This is just the beginning of what we hope is a mutually rewarding relationship with the Florida market,” he said.
Medalla Light is available in 12oz. can, 6 packs and 12 packs, and has 98 calories, three carbohydrates, and 4.2% alcohol per volume. It is best known for its golden color, premium ingredients and a clean, refined taste. The beer pairs well with a wide variety of cuisines or as a standalone light adult beverage.