Ybor City-Based Agency Represents Top Honors across Diverse Industries and Mediums
TAMPA, Fla. — ChappellRoberts, the agency of record for regional, national and global clients including Florida Cancer Specialists, Depository Trust and Clearing Corporation (DTCC), Feeding Tampa Bay and Big Brothers Big Sisters of America, was recognized for its high caliber work across a diverse range of mediums and industries at the annual American Advertising Federation Tampa Bay Awards. The full-service, integrated agency won a Best of Bay award for print advertising along with seven other ADDY awards.
The Best of the Bay is the competition’s top award in each category. The Florida Cancer Specialists Stories of Hope print campaign received the coveted recognition for its newspaper execution which was part of an integrated campaign that included TV, digital and out of home elements. The print campaign features the candid stories of cancer survivors and how Florida Cancer Specialists provided life-saving care and expertise.
“The audience impact and business results that our campaigns deliver is the ultimate success,” said ChappellRoberts Creative Director and Principal Sarah Tildsley. “But being recognized by our industry peers is a true honor.”
ChappellRoberts was awarded seven additional ADDY’s including two Gold ADDY’s and five Silver ADDY’s. In addition to its Best of the Bay recognition, the Florida Cancer Specialists Stories of Hope campaign was awarded a Gold ADDY in the print advertising category. The agency was awarded another Gold ADDY in the integrated media public service category for Feeding Tampa Bay’s Don’t Label Hunger campaign.
Integrated campaigns for Florida Cancer Specialists and The Mosaic Company received Silver ADDY’s in the regional/national and local/consumer categories, respectively. Two prominent global and national brands, DTCC and Big Brothers Big Sisters of America, received Sliver ADDY’s for annual reports. Florida Cancer Specialists also received a Sliver ADDY for the Stories of Hope web videos campaign.
To view ChappellRoberts ADDY-award winning work, please visit http://bit.ly/2EKh7il