TAMPA, Fla.—PPK has been named Agency of Record for Metro Diner, one of the fastest growing restaurant brands in the US. This partnership stems from Metro Diner’s aggressive expansion plans for the coming years, which will involve collaboration with PPK on Brand Strategy, Brand Identity & Voice, as well as Social and Digital Media.
The Tampa-based, full-service ad agency has already been hard at work for the restaurant brand, wrapping up the year with an overhaul of Metro Diner’s look and feel, inclusive of Brand Positioning work, food & lifestyle Photography and organic Social Media.
“We’re beyond excited to be working with Metro Diner, especially given how quickly the brand growing,” said Garrett Garcia, Vice President of Operations at PPK. “Any time we can get involved this close to the ground level, it’s an opportunity for us to truly shape how consumers perceive and engage with the brand.”
“2018 is going to be a huge year for us, marked by continued aggressive growth,” says Crafton Bryant IV, Director of Marketing for Metro Diner. “With the rate at which we are growing, it was imperative for us to find the most skilled and compatible partner to not only help us scale, but to give us continuity of both brand and message that will be critical to laying a strong foundation.”
PPK is a Tampa-based, full-service advertising agency and production company that helps clients develop creative solutions for business challenges. From initial concepts to final placements, PPK specializes in the full spectrum of development, deployment and testing. For more information, please visit www.uniteppk.com.
About Metro Diner
Metro Diner is a privately-owned restaurant group founded in Jacksonville, Florida. True to the brand’s humble local roots, Metro Diner is committed to serving fresh, made-from-scratch food from their kitchen to neighborhoods around the country. For more information, please visit www.metrodiner.com
Vice President of Operations
1102 N. Florida Avenue
Tampa, FL 33602