SARASOTA, Fla. – Middle-grade author Jaimie Engle will speak to the Sarasota Fiction Writers on Tuesday, June 6, at 6 p.m. at Selby Library.
She is the author of several fantasy and science fiction adventures. “Clifton Chase and the Arrow of Light” was awarded a BRAG Medallion in 2015 and was listed as a 2013 Top Ten Pick by Kid Lit Reviews. Her sci-fi novella, “The Dredge,” won the Writers of the Future Award in 2014.
Engle will present “Your Book as a Business.” Whether authors self-publish or go the traditional route, there are limited funds to market a book. How can authors succeed? This session will explore free and low-cost marketing ideas; how to land school visits; utilizing technology for promotion and name recognition; and most importantly, business skills. Authors must learn to brand themselves along with their product. They must understand the competition inside them between the writer, the agent and the publisher. They must realize their book is a product, not a work of art.
Attendees will learn how to value themselves as a business and their book as a product; how to gain free publicity on a national level through media releases and local exposure; and other ways to make an income through school visits, library discussions and conferences.
Engle lives in Melbourne, Fla., with her husband, boys and dog. She is always at work on her next book.
Sarasota Fiction Writers meetings are free and open to the public. For more information about Sarasota Fiction Writers, please visit thequillguild1.wixsite.com/sfwriters. For more information about Engle, please visit thewriteengle.com.