Hospitality Experts Convene Aug. 4 to Examine Economic Indicators & Influences on Travel Decisions that Could Impact 2017 Industry Revenues
Tampa, FL (July 29, 2016) … Industry trends, economic forecasts, hotel growth and nature-driven factors that could impact how well the local hospitality industry performs in 2017 will be the focus of the 17th Annual Trends & Forecasting Forum presented by the Hillsborough County Hotel Motel Association (HCHMA).
Industry leaders and experts from STR, the leading global provider of competitive benchmarking, information services and research to the hotel industry, Le Meridien Hotels & Resorts, The Plasencia Group, Visit Florida and Visit Tampa Bay collectively will provide an in-depth assessment of what’s ahead in 2017 from 8 a.m. to noon on Thursday, Aug. 4, at the Tampa Airport Marriott Hotel.
HCHMA (http://www.hchma.com) members and allied members will gain valuable insights that will help them plan annual budgets, develop sales strategies, create marketing campaigns and be better prepared to address opportunities, or challenges, that may arise.
Registration is now available at http://hchma.com/calendar-t/eventdetail/1296/-/17th-annual-hchma-trends-forecasting-forum. For information about the venue, go to http://www.marriott.com/hotels/hotel-photos/tpaap-tampa-airport-marriott/.
The featured speakers are as follows:
- Karrie Keen, CHIA, STR (http://www.str.com/)
- Pablo Henderson, Associate Director, North America, Le Méridien (http://www.starwoodhotels.com/lemeridien/index.html?language=en_US)
- Paul Phipps, Chief Marketing Officer, Visit Florida (http://www.visitflorida.com/en-us.html)
- Lou Plasencia, Chairman and Chief Executive Officer, The Plasencia Group (http://tpghotels.com/)
- Santiago Corrado, President & CEO, and Adam DePiro, Director of Convention Sales, Visit Tampa Bay (http://www.visittampabay.com/index.aspx)
“The Trends & Forecasting Forum provides an in-depth assessment of 2017. This gives members the tools to more accurately evaluate 2017 in terms of their projected performance,” said Bob Morrison, HCHMA executive director. “As an industry, we need to be able to prepare for any factors that may have an impact on travel habits and, in turn, on the bottom line.”
In addition to the presentations, the forum includes a trade show presented by select HCHMA allied members who provide products and services to hoteliers and other hospitality-related businesses.
Opportunities for HCHMA allied members to exhibit in the Annual Allied Mini-Tradeshow are available on a first come, first served basis. For additional information, call 813-810-1641 or contact Stassa E. Warren at SWarren@hchma.org.
The Hillsborough County Hotel Motel Association is a membership-based organization that represents leading hotels, motels and resorts. First organized in 1937, HCHMA’s membership include owners and managers of hotels, motels and resorts, attractions and venues that are beneficiaries of the Tourist Development Tax allocated within Hillsborough County and businesses that provide products and services to the hospitality industry.