Tampa, Fla., August 18, 2015 – The Trenam law firm is pleased to announce a new brand that aligns the firm’s external communications with its culture of client commitment. The firm now will be referred to simply as “Trenam,” a modernization that is one of the most significant changes in the brand. Trenam also has altered its logo to reflect the Trenam Code of Client Commitment unveiled with the launch of the firm’s new website last year (www.trenam.com). Trenam’s new logo features four triangles signifying the four tenets of the Trenam Code of Client Commitment: (i) Understanding Your Business, (ii) Certainty, (iii) Accessibility and (iv) Deadlines. Further details on the Trenam Code of Client Commitment may be viewed here: www.trenam.com/commitment.
“The decision to move to ‘Trenam’ in our branding is a client-centric response to market tendencies and preferences, and is emblematic of a continuing transformation in the firm’s marketing and branding practices,” said J. Eric (“Tate”) Taylor, chair of the Executive Board of Trenam. “Recent updates to our website, offices, and now our name and logo, have all been aimed at aligning the firm’s shared commitment to our clients’ needs, objectives and preferences.”
This announcement follows closely on the heels of Trenam’s completion of major renovations to its Tampa and St. Petersburg offices.
Founded in 1970, Trenam ranks among the largest law firms in Florida, with offices in Tampa and St. Petersburg. Trenam works regionally with clients in the following practice areas: bankruptcy, creditors’ rights & insolvency, business transactions, commercial litigation, construction law and government contracting, employment law, health care, employee benefits, private client services and real estate transactions and lending. The firm is committed to the service of its clients, the community and the improvement of the legal profession. For more information, visit Trenam online at www.trenam.com.