TAMPA, Fla. (August 19, 2014) – Walker Brands proudly welcomes back to its team Matt McEachern as Creative Director.
In his new position, Matt leads the agency’s overall creative strategy for all client accounts, including developing conceptual strategies for brand programs and overseeing consistent execution of integrated branding campaigns, including all offline and online touch points.
Previously Matt was Studio Director and Art Director for the company. “The time was right for both of us. We share a mutual love for strategic branding and, specifically, bringing the brand to life experientially in physical environments,” said Nancy Walker, president of Walker Brands. “We have always considered Matt to be part of our Walker family. His unique blend of talents range from photography and illustration to dimensional and experience design – all in addition to his fantastic skillset as a graphic designer. Our clients will benefit from his full range of branding expertise. We’re thrilled to have him back on our team.”
Prior to rejoining Walker, Matt was Creative Director for OttLite Technology, where he spearheaded the rebranding efforts for this consumer lighting products company, including a complete Website redesign, new packaging, community building programs, social media campaigns, pull-through strategies and cause-related marketing efforts. Matt also served as Senior Art Director for Cryo-Cell International, where he led rebranding efforts including new packaging and collateral as well as a Website redesign.
About Walker Brands
Walker Brands is an award-winning branding firm that helps clients bring their brands to life across all touch points, including their physical and online environments. Walker “connects people to places” by creating distinctive strategies that inspire memorable brand experiences to attract more customers, build loyalty and drive revenue. For more information, please visit www.walkerbrands.com.