Featuring Kim Livengood, Director of PR & Events for Tervis
(Sponsored By: The Greener Cleaner)
SARASOTA, FL (June 30, 2014) – The Central West Coast Chapter of the Florida Public Relations Association (CWC-FPRA) presents the “No Sweat Celebrity Engagement” by Kim Livengood, Director of PR & Events for Tervis, on Wednesday, July 16, 2014, from 11:30 a.m. – 1:00 p.m. at The Meadows Country Club, 3101 Longmeadow, Sarasota, Florida 34235. The event is sponsored by The Greener Cleaner.
Kim Livengood, Director of PR & Events for Tervis, will share her secrets for securing celebrity influencers. She’s arranged product placement for Tervis tumblers in TV shows and a major movie, as well as gift lounges at events such as Sundance, Celebrity Beach Bowl and the Oscars. Whether celebrity engagement is on your PR plan or not, Kim has tips for pitching your product, connecting with influencers and leveraging the resulting placement that will be of interest to any PR practitioner.
About the Speaker
Kim Livengood is a marketing and public relations professional and a serial entrepreneur. Businesses she has founded, operated and successfully sold in Sarasota include Eclipse magazine, Willow506 boutique and Hotel Ranola. Since 2009, she’s been involved with marketing, public relations and events for Tervis and has helped take the brand from a local product to a nationally recognized commodity.
The Florida Public Relations Association (FPRA) has been serving Florida public relations professionals for 70 years, having been founded in 1938 by Lt. Col. John W. Dillin. FPRA is the oldest public relations organization in the United States. There are 15 professional chapters and many university chapters located throughout Florida, including the Central West Coast Chapter. The Central West Coast Chapter was formed in 1966 and has more than 120 members from Sarasota, Manatee and DeSoto counties. Members represent area businesses, nonprofits, independent public relations agencies/partnerships, and students. For more information, please visit www.cwcfpra.com.