As part of their annual Public Service Campaign, AdFed Suncoast partners with a local non-profit organization to provide a complete marketing and branding strategy.
Sarasota, FL – November 22, 2013 – AdFed Suncoast is pleased to announce that the Suncoast Center for Independent Living will be the recipient of the 2014 AdFed annual public service campaign. This campaign will strive to heighten awareness of the Center as a resource for individuals with disabilities so they may build an independent lifestyle.
This year, the campaign will include a redesign of the Center’s website, integration of social media in their marketing and communications strategy, and the prime initiative will be to educate consumers on the many resources available to them. This campaign includes personalized educational workshops for the Center’s staff, covering topics such as social marketing, communications tools, and more. A fundraiser is also planned for December to kick-off the campaign. Details on the December fundraiser are to follow.
The AdFed public service campaign is an annual contribution designed to assist worthy organizations as they develop and better their marketing efforts. The Public Service Committee, chaired by Kay Mathers of Girls Incorporated of Sarasota County, welcomes additional volunteers to assist in the 2014 public service campaign in the upcoming months. To learn more or join the committee, contact Kay Mathers at firstname.lastname@example.org.
For more information on AdFed Suncoast and its public service initiatives, visit www.adfedsuncoast.com.
AdFed Suncoast is a not-for-profit organization dedicated to the advancement of the art and business of advertising through professional education, legislative efforts and community service. AdFed Suncoast is a local chapter of the American Advertising Federation’s Fourth District, which consists of nearly 1,500 AAF members in 23 local chapters throughout Florida and the Caribbean.
AdFed Suncoast meets regularly, hosting speakers on various industry topics. It also hosts the advertising community’s most prestigious event, the annual ADDY Awards. Membership is open to anyone in Sarasota and Manatee counties involved in advertising, media, communications and creative services.