TAMPA, Fla., Oct. 23, 2013 (GLOBE NEWSWIRE) — ConnectWise, developer
of the leading service management software designed exclusively for IT
service providers, VARS, ISVs and MSPs, today announced an integration
with Nex.to, a cloud-based email analytics tool built specifically for
ConnectWise that enables partners to measure response to email
marketing, uncover leads, target follow-up efforts and increase sales.
Nex.to is now available to all partners, both hosted and on-premise.
“We’re excited to offer our partners an integration that expands the
end-to-end capabilities of ConnectWise,” said Jeannine Edwards,
Director, ConnectWise Community. “Partners can leverage this
integration to efficiently gain valuable insights into how their email
marketing campaigns are performing.”
Nex.to measures email campaigns by tracking when and by whom email
messages are opened, identifying which links are driving a response and
providing a set of real-time analytics every time an email is sent. The
tool provides valuable insight into email campaign performance by
identifying leads and driving follow-up sales efforts.
Nex.to can help partners track their email marketing campaigns through
— Setup: Nex.to provides a special tracking code that partners add to
their email before sending it out through ConnectWise.
— Watch: As partners’ emails are delivered, Nex.to inconspicuously
collects analytics including message opens and link clicks.
— Analyze: All of the analytics Nex.to collects are available online,
allowing partners to track how their email marketing is performing.
— Sync: Partners can also choose to sync message opens and link click
events back into ConnectWise.
“We are thrilled to announce this integration with ConnectWise,” said
Brad Benner, CEO of NexNow, the company behind Nex.to. “We built this
tool specifically for ConnectWise users and believe it fills a real
need users have to accurately measure, analyze and enhance their email
To learn more about the ConnectWise-Nex.to integration, please visit
Designed exclusively for the IT Channel, ConnectWise is the leading
business management solution for service providers, MSPs, technology
consultants, integrators, and developers. Today more than 80,000 IT
professionals rely on ConnectWise to achieve greater accountability,
operational efficiency and profitability. ConnectWise fully integrates
CRM, sales, help desk ticket and tracking, project tracking, IT service
management, SLAs, dispatch scheduling, mobile IT services, time and
expenses into a singular IT management software to dramatically
streamline IT companies. For the last 31 years, ConnectWise has become
the premier business operating system for IT solution providers.
ConnectWise APIs are accessed by over 300 organizations, including
ConnectWise partners and industry leaders of the IT Nation. For more
information visit www.ConnectWise.com or call 800-671-6898.