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You are here: Home / Economic Development, Government / New Brand Symbolizes Unification, Pride and Loyalty

New Brand Symbolizes Unification, Pride and Loyalty

October 13, 2013 by Press Release

FSBDCN State Office: It’s an exciting time for the Florida SBDC Network! We are thrilled to introduce our new brand and visual identity; a tribute of our continuing commitment and leadership to growing Florida’s economy.

Our new look symbolizes unification as a statewide organization and connectivity to America’s national network of over 1,000 SBDCs; the pride we have in our expertise, the work we do, and the impact we create; and the loyalty we have to small business success and economic prosperity.

“Our new brand represents who we are and what we stand for,” said Michael Myhre, FSBDCN State Director (Interim). “We exist to provide Florida businesses with the knowledge resources they need to grow and succeed beyond possibility.”

Affiliated and partnered with the most entrepreneurial colleges and universities in Florida, the Florida SBDC Network is a nationally-accredited organization with access to the experience and knowledge resources of more than 200 professional business consultants statewide.

The new America’s SBDC brand is a state and national initiative to foster connectivity, consistency and recognition among the national network of America’s SBDCs as a high quality, high impact economic development organization. The Florida SBDC Network is second largest of 63 federally-funded SBDC programs, with networks in every state and U.S. territory. The Association of SBDCs that unites the national network is responsible for administering program accreditation; an accreditation based on the continuous improvement principles of the Malcolm Baldrige Quality Standards.

“Florida’s business climate is diverse and innovative,” said Dr. Cheryl Kirby, Associate State Director for Marketing and Development and Chief Branding Officer for the Florida SBDC Network. “We are ecstatic that the brand appeals to all aspects of our state’s business climate. It is important that our look remains relevant, and we are confident that our new brand achieves the mission and vision we have for our network.”

About the FSBDC Network

For over 35 years, the FSBDC Network has nourished a statewide partnership between higher education and economic development organizations, dedicated to providing emerging and established business owners with management and technical assistance, enabling overall growth and increased profitability for the businesses and economic prosperity for the state. A statewide service network of 41 centers with 60 outreach locations, the FSBDC Network is funded in part through a cooperative agreement with the U.S. Small Business Administration, hosted by the University of West Florida and accredited through the national Association of SBDCs. To learn more about the FSBDC Network or to find a SBDC near you, visit www.FloridaSBDC.org or call 1.866.737.7232.

In 2012, the Florida SBDCs served approximately 38,000 entrepreneurs and small business owners through consulting and training, resulting in 47,845 jobs created, retained and saved; $6.3 billion in sales growth; $235.2 million in capital accessed; $588.4 million in government contract awards; and 744 new businesses started.

 

State Office l UWF Office of Economic Development & Engagement
11000 University Pkwy, Bldg 38 l Pensacola, FL 32514
866.737.7232 or 850.473.7800 l www.FloridaSBDC.org

 
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