|Local specialty running retailer recognized as one of the country’s best at December 5th ceremony at The Running Event in Austin, Texas
AUSTIN, Tex. (December 5, 2012) – On A Shoestring, Inc a local specialty running retailer located at 3633 Cortez Road West, Bradenton, was recently recognized as one of The 50 Best Running Stores in America® by two leading trade and consumer publications Running Insight and Competitor Magazine. On A Shoestring, Inc is one of only four stores in Florida and the only one on the west coast of Florida.
On A Shoestring, Inc took its place among the country’s elite retailers following an extensive nomination and review process throughout 2012. The judging culminated in the store’s recognition at a gala awards ceremony in Austin on December 5, 2012, as part of The Running Event, an annual conference and trade expo for specialty running retailers. The 50 Best Running Stores in America awards program and The Running Event® are registered trademarks of Formula 4 Media, LLC, Great Neck, and N.Y. The awards program is co- sponsored by Competitor Magazine, a publication of Competitor Group, Inc.
The local retailer was selected after a rigorous vetting process that rated the store on its service, product knowledge, merchandising and its community service. On A Shoestring, Inc will be featured in a special issue of Competitor magazine distributed nationally. The store will also receive a commemorative plaque to mark the award. Each of the 50 Best winners will also share the award with consumers via a special window sign supplied by Competitor that indicates the store as a 50 Best 2012 winner.
“Specialty retailers are the heart and soul of the running business and it was a pleasure and privilege to recognize these stores for their excellence in customer service and community support,” said Mark Sullivan, editor of Running Insight, a Formula 4 Media publication. “The 50 Best Running Stores in America represent the best that the running business has to offer in terms of customer satisfaction and superior retailing.”
“Running stores are so critical to the growth of the sport and the business and deserve to be recognized for all they do,” said Doug Kaplan, Senior Vice President at Competitor Group. Supporting this program is one of the most important initiatives we do all year. Run specialty stores’ role in expanding running participation is good for everyone involved in the running business, not to mention the benefits it has on America’s health.”
The process of compiling a list of the top 50 running shops in the country began early in 2012 when Formula 4 Media, with the help of Competitor Magazine, began to collect and evaluate nominations from runners, soliciting feedback from consumers on their favorite running stores. More than 150 stores received nominations. A panel of industry experts from Franklin Resource Group mystery shop nominated stores to evaluate on 20 different aspects of retailing, including product knowledge, environment and community involvement.
A special report on The 50 Best Running Stores in America appears in the December issue of Competitor Magazine.
For more information on The Running Event or The 50 Best Running Stores in America Awards, contact Mark Sullivan at 646-319-7878 or email@example.com . For more information about the Competitor Group, visit www.competitor.com , or contact Doug Kaplan at 312-421-1551 or firstname.lastname@example.org.