TAMPA – November 28, 2012 – Mindclay Creative is pleased to announce that the company was recently recognized as a Gold Winner at the 2012 PromaxBDA Sports Media Marketing Awards Show in New York City. The prestigious event honored the best and brightest in sports media marketing, promotion and design. Mindclay took home top honors in the category of “Best Spot” for its production of “Fans For Life,” a network branding campaign for longtime client SportsTime Ohio.
The awards show was hosted by comedian, actor and best-selling author, Jay Mohr on November 13th. Winners were honored for their outstanding promotion, marketing and design work over the last year in the sports media market. Other winners of the evening included the NFL, ESPN, Fox Sports and the NHL.
“The award recognizes the amazing collaboration that we have shared with SportsTime Ohio for so many years,” stated Marc Battaglia, Vice President & Creative Director of Mindclay Creative. “We tried to capture the passion and heart of the fans in a very authentic and powerful manner. Sports is truly our culture’s second language and it’s wonderful to be a part of such an exciting project as this.”
This latest award adds to several other past accolades that Mindclay and SportsTime Ohio have collaborated on, including multiple Promax/BDA wins as well as several regional EMMY’s.
View the award-winning spot here: http://www.mindclay.tv/clients/Presentation%20Link%20OCT%202012/SportsTimeOhio-FansForLife.mov
About Mindclay Creative:
Mindclay is the creative solutions division of the nationally renowned television-programming firm, Spectrum Productions. The team is comprised of top-shelf agency experts, an EMMY-award winning production house and a talented group of storytellers. At Mindclay, the focus is on strategy, development and flawless execution of web, social, mobile, design, branding, advertising and more. It’s innovative technology partnered with the perfect story! For more information, contact Samantha Morris at 813-229-1212 x240 or visit www.mindclay.tv.
About SportsTime Ohio:
SportsTime Ohio is a Northern Ohio regional sports network reaching 2.8 million homes and designed to offer a variety of sports programming produced for the Ohio sports fan. STO’s initial venture was the largest television package in Cleveland Indians team history. STO offers 150 Indians games annually with ALL games in HD. Beginning July 1, 2007 STO became the official cable home of the Cleveland Browns offering Browns fans 52 weeks of Browns coverage. STO is also the television home of the OHSAA football and basketball playoffs and championships and the official cable partner of the Mid-American Conference. Additional programming is geared specifically toward Ohio-area sports fans and the passion that makes the region the greatest sports community.
PromaxBDA (promaxbda.org) leads the global community of those passionately engaged in the marketing of television and video content on all platforms, inspiring creativity, driving innovation and honoring excellence. The association represents more than 10,000 companies and individuals at every major media organization, marketing agency, research company, strategic and creative vendor and technology provider and is considered to be the leading global resource for education, community, creative inspiration and career development in the media and media marketing sectors.