The free event had nearly 800 attendees, with one member winning a new electric car
TAMPA, Fla. (October 30, 2012) — Experiencing several record-breaking new member months this year, and approaching the 200,000-member mark, GTE Financial held its second annual Memberfest to celebrate its members on October 20 at its Ybor City headquarters. Nearly 800 attendees enjoyed the family-friendly activities, giveaways, prizes, music, and food.
One lucky member and one of four GTE Home Loan contest finalists, Patrick Kayes, won the 100% electric car valued at $32,490, purchased from Suncoast Electric Vehicles. All members that closed on a GTE mortgage between March 1 and August 31, 2012 were entered.
Though the annual event is intended as a benefit for current members, prospective members were encouraged to attend and accounted for a spike in membership inquiries. One of the goals of GTE’s recent rebranding, touted at Memberfest, is to help potential members understand that they don’t need a special affiliation to enjoy the advantages GTE offers over a traditional bank.
Other event freebies included GTE’s Techs on Tour – offering members free computer check-ups – and document shredding. Dozens of members took advantage of the check-ups and the company disposed of 1,500 lbs. of sensitive documents that day.
“Members and prospective members seemed to really enjoy the event. We had a bigger turnout this year, and we’re excited this is an annual event that members can look forward to each year,” said Joe Brancucci, GTE Financial President & CEO.
Representatives were also on-site taking applications for HARP II (Home Affordable Refinance Program), a service to help homeowners refinance their mortgages at a lower rate, allowing them to stay in their homes.
About GTE Financial:
GTE Financial is a not-for-profit financial cooperative with more than $1.5 billion in assets and 21 Community Financial Centers located throughout West Central Florida. Chartered in 1935, GTE Financial is locally owned and operated in the Tampa Bay area, serving nearly 200,000 individuals and businesses throughout West Central Florida. More information at www.GTEfinancial.org.