Local popularity of Sea Dog beer a major attraction for company
CLEARWATER, Fla. (October xx, 2012) – Putting a brew pub location in one of its brand’s strongest markets, Sea Dog Brewing Co. is bringing its handcrafted beer and Northeastern menu to Clearwater. Planning for a mid-November opening, the Clearwater Sea Dog Brew Pub will be the first in Florida, with an Orlando location opening soon after.
Opening near the Countryside Mall in the former Pssghetti’s building, Seadog Clearwater Properties, LLC, represented themselves in the purchase of the 10,400-square-foot retail building. Tom Chamblee, Director of Retail & Land Services for Colliers International Tampa Bay, represented the seller, Flagship Community Bank.
Sea Dog’s beer, especially the Blueberry Wheat Ale, has grown in popularity in Florida over the past 10 years, making Florida one of its strongest markets and contributing to the company’s attraction to the area.
There are currently three company-owned Sea Dog Brew Pubs in Maine and another four in Massachusetts that opened through a licensing agreement. The company is experiencing rapid growth, with plans to open more stores in Florida over the next 3-5 years. The brew pub concept, also being implemented at the Clearwater location, brews most of the beer onsite, while some of the beer will continue to be shipped from Maine.
The Sea Dog Brew Pub’s menu will feature local seafood and locally grown produce along with some traditional Northeastern favorites, such as Maine lobster and New England clam chowder.
“People know the Sea Dog brand in New England and they seek it out in Florida,” said Paul Carbone, Florida Sales & Marketing manager of Sea Dog Brewing Co. “There is a craving for quality craft beer in this region and it’s an area where we feel we can grow.”
Opening at 26200 U.S. 19 N. in Clearwater, Sea Dog Brew Pub will be adding a large awning on the front of the building and will do exterior upgrades. The interior will have significant updates to the bar area and a brewing system installed. Sea Dog plans to hire approximately 120 full and part-time positions prior to the opening.
About Colliers International
Colliers International is the third-largest commercial real estate services company in the world, with over 12,300 professionals operating out of more than 520 offices in 62 countries. A subsidiary of FirstService Corporation (NASDAQ: FSRV; TSX: FSV and FSV.PR.U), it focuses on accelerating success for its clients by seamlessly providing a full range of services to real estate users, owners and investors worldwide, including global corporate solutions, brokerage, property and asset management, hotel investment sales and consulting, valuation, consulting and appraisal services, mortgage banking and research. Commercial Property Executive and Multi-Housing News magazines ranked Colliers International the top U.S. real estate company. The latest annual survey by the Lipsey Company ranked Colliers International as the second-most recognized commercial real estate firm in the world.