Tampa Bay, FL – September 28, 2012 – High intensity, individualized programs are the latest trend in fitness training today, made evident by the rampant growth of CrossFit training the past year and a half. The strength and conditioning program propelled into popularity by the 2011 Reebok CrossFit Games. Prior to that, Tampa Bay went from having just two CrossFit training facilities in 2005 to nearly 30 today. Among the pioneering facilities was The Next Level (TNL) CrossFit Tampa, slated to open a new location in St. Petersburg the second week of October and to expand their original location in the following weeks.
Over the next 45 days, Stratman will be opening a second, 7,200-sq.-ft. location in North St. Petersburg (9843 N 18th Street N) and expanding the Tampa location to a new 25,000-square foot facility (14401 McCormick Drive). In 2008, personal trainer Eric Stratman opened TNL CrossFit Tampa, a 5,000-square-foot facility at the corner of Linebaugh Avenue and Race Track Road in Tampa. What began with just four members and two classes has grown to 250 members and 13 classes, with most of the growth tied to the televised Reebok CrossFit Games.
With the opening of a new facility and expansion of the Tampa location, Stratman plans to bring 30 new jobs to the Tampa Bay market over the next six to eight months, including trainers, office operations staff, chiropractors and specialized fitness experts.
Stratman prides his gym as a certification hub from where some of the area’s most well trained coaches emerge.
“Certification is essential for the program which uses very-high intensity training but scales it to an individual’s personal fitness level. We also incorporate the power of a close-knit community and encourage our clients to achieve their daily fitness goals and healthy eating,” said Stratman. “A quality personal trainer would charge nearly the same amount as our monthly rate for just two sessions. We offer unlimited training and group motivation and most importantly, we make fitness a sport. Its effectiveness comes from the science of fitness and the reward of fun.”
Members of TNL CrossFit pay a range of $115 to $160 a month for personalized training in small groups.
TNL CrossFit Tampa has gone to great lengths to enact a grassroots campaign. As a former skeptic himself, Stratman understands the power of a friend’s endorsement and offers multiple free classes to familiarize the public with the CrossFit program, including monthly free courses and on-going ‘advanced’ race training.
“People are into experiencing ‘real life’ fitness. The activities in CrossFit mirror the actual motions made in your daily life,” added Stratman.
TNL/CrossFit Tampa client Matthew Spruiell says his experience has been “…nothing short of phenomenal” and adds, “More important than any of the physical gains are the people. They’re genuine, motivating and solid folks. The coaches are great, making sure we’re working hard, safe and smart.”
CrossFit, Inc. licenses the CrossFit name to gyms and certifies trainers. CrossFit programming is used by 4,400 private affiliated gyms and many fire departments, law enforcement agencies, and military organizations including the Canadian Forces and the Royal Danish Life Guards, as well as by some U.S. and Canadian high school physical education teachers, high school and college sports teams, and the Miami Marlins. www.crossfit.com | www.tnltampa.com