SARASOTA, FL – VISIT SARASOTA COUNTY (VSC), The Official Destination Marketing Organization for Sarasota County, recently added Nicole Rissler to staff as Director of Sports. Prior to joining the VSC, Ms. Rissler worked for The American Red Cross as Director of Financial Resources and Community Relations and with the Sarasota Y as the Director of Marketing and Communications. As Director of Sports, Ms. Rissler will be responsible for attracting new, and servicing existing, sports business to Sarasota County to garner positive economic impact. Sports Tourism is a major economic engine in Sarasota County bringing in over 42 million dollars in economic impact and 61 events to our community last year.
“I am excited to be joining the Visit Sarasota County team and being able to get back into the Sports arena as the Director of Sports”, commented Ms. Rissler.
VISIT SARASOTA COUNTY leads and supports the tourism industry in Sarasota County by providing the highest quality, and most innovative, marketing programs and promotions to ensure the continued growth of tourism and travel from visitors around the world. For more information, contact Erin M. Duggan, CDME at (941) 955-0991, ext. # 108, or firstname.lastname@example.org.